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Andrew Leibs

oMoby App Does Visual Search Off Product Pics or Bar Codes Scanned with Mobile Device

By , About.com GuideDecember 20, 2012

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oMoby visual search app

oMoby is a free visual search app for iOS and Android devices that finds product information -- including pricing and purchase links -- based on scanned bar codes and photos.

The app uses IQ Engine's VisionIQ, an image recognition platform that powers many assistive technology products and mobile apps for the blind and visually impaired, including VizWiz.

This app is a great example of a technology designed for persons with disabilities that can be adapted for a general audience.

When you click a product photo or scan a bar code, the app executes a visual search that might return news on sales, special offers, and the nearest place to buy the product.

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